Saturday, April 30, 2022

If Musk makes Twitter less palatable for advertisers, it has few avenues to recoup lost incomes

The Exchange explores startups, markets and money. On the ability to run a business, there are two sides to the matter. First, Twitter must create a platform on which users want to spend lots of time. Why? Because time spent using Twitter translates to advertising opportunities, and therefore revenue. Second, Twitter must operate a platform … If Musk makes Twitter less palatable for advertisers, it has few avenues to recoup lost incomes Read More » The post If Musk makes Twitter less palatable for advertisers, it has few avenues to recoup lost incomes first appeared on PRP Breaking News and Top Stories.
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